PPC Articles

Posted by James Parsons on 03/31/20

How Much Does Quality Score Affect Google Ad Costs?

The Google Ads platform is a complicated beast, but it's not really that difficult to understand once you...

Posted by James Parsons on 03/30/20

The more data you have, the more data you track, the better you can optimize. It doesn't matter what...

Posted by James Parsons on 03/27/20

In the world of online advertising, it's no surprise that Google is among the best of the best. They have...

Posted by James Parsons on 02/22/20

Google Ads, as a platform, has a wide variety of features not all marketers make use of, when they...

Posted by James Parsons on 01/29/20

PPC advertising can be a great benefit to your business, but it's easy to get stuck in a rut. Do any of...

Posted by James Parsons on 11/23/19

There's an ongoing debate in the marketing and business communities. Which is better for a business? Is...

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