Shopify is one of those platforms I have a love-hate relationship with. On the one hand, it's among...
Rank tracking is one of those little pieces of data you can do without for a long time, and the moment...
When discussing selling products online, I usually try to keep my writing reasonably generic, so it's...
By this point, you've read the phrase "if you build it, they will come" from content marketers somewhere....
Do you ever encounter a topic in your field of expertise that you've never run into before, and somehow,...
Any time you're selling a product, you will want to acknowledge when a customer makes an order. A simple...
Any content marketing plan aims to produce optimized content with the best ranking and visibility...
The internet is incredibly complex, with all kinds of technologies used to generate, transfer, and...
Another year passed, and another major Google update changed the face of the internet. Anyone who has...
Social proof is a huge part of online commerce, and one of the most visible and valuable forms of it is...
One of the most prominent metrics you see in your dashboard for Google Analytics is the traffic overview....
A recent trend in business, both on websites and social media, is the use of chatbots to engage with and...
There has been a lot of discussion of fonts on websites over the years. If you think back to the...
Depending on who you talk to, readability tests are either essential for SEO or near-completely...
When browsing search results, most (but not all) of the results will have a date leading the snippet. The...