Guide: How to Hire a Ghostwriter to Write for Your Blog
Do you remember back in the early 90s? There was a TV show called Ghostwriter. It was a children’s...
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How Many Internal Links Should You Have in Your Blog Posts?
In broad strokes, you can say that there are two different types of links. There are external links,...
Ahrefs vs Ubersuggest: Which is Better for Keyword Research?
One key aspect of web marketing is research. The majority of us content marketers put quite a bit of time...
How Much Does Content Marketing Cost for Businesses?
Running a blog can be free if you want it to be, but you sacrifice a lot to do it. You have to pay for...
A Step by Step Guide Starting a Podcast on Your Blog
These days it often feels like no one reads anymore. When was the last time you saw someone nose-deep in...
70-Point Checklist for Businesses Who Are Launching a Blog
I have repeatedly said that any business that does not have a blog is handicapping itself in the fight...
Google Smart Display's Square and Landscape Image Dimensions
One of the more recent ad offerings to hit the table is Google's Smart Display. Smart Display is, as you...
Is There Anything Wrong with Writing 500 Word Blog Posts?
I'm a proponent of longer blog posts, as you can probably tell from both my blog and from the blog posts...
A Beginner’s Guide to LinkedIn Sponsored Content Articles
Between Google Ads, Facebook Ads, assorted other social media ads, PPC through major networks, and...
Why Your Facebook ROAS Dropped Suddenly on Your Ads
One of the most important metrics to monitor when you're running paid ads is your return on ad spend....
Why Your WordPress Blog Had a Spike in Direct Traffic
When you're looking at your Google Analytics traffic sources, you see that your traffic comes in a few...
How to Have Your Blog Posts Professionally Fact-Checked
In the modern era of fake news, misinformation, and clickbait, it's easy for facts to get lost in the...
Should Local Businesses Be Blogging or Is There Little Benefit?
I often talk about how blogging is great for any business, and I'm far from alone in that. I'm biased,...
7 Ways to Display Commenter Photos on Your WordPress Blog
When you browse a blog and come down to the comments, what do you see? Comments, of course. Sometimes...
Why Are My Core Web Vitals Stats Taking So Long to Update?
Every now and then, Google does something that changes the face of SEO forever. Sometimes it's a major...
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