How to Have Your Blog Posts Professionally Fact-Checked
In the modern era of fake news, misinformation, and clickbait, it's easy for facts to get lost in the...
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Should Local Businesses Be Blogging or Is There Little Benefit?
I often talk about how blogging is great for any business, and I'm far from alone in that. I'm biased,...
7 Ways to Display Commenter Photos on Your WordPress Blog
When you browse a blog and come down to the comments, what do you see? Comments, of course. Sometimes...
Why Are My Core Web Vitals Stats Taking So Long to Update?
Every now and then, Google does something that changes the face of SEO forever. Sometimes it's a major...
Are WordPress Attachment and Tag Pages Killing Your Rankings?
WordPress has a lot of different little system and sub-pages that show up for various reasons, including...
Why You Have a High Moz Spam Score (And Does It Matter?)
We all want our websites to perform well, and as such, we strive to find and use as many valid metrics as...
Are Meta Descriptions Still Necessary for Blog Posts?
We as marketers often act as though certain assumptions are fact, regardless of whether or not they truly...
The Right Way to Add FontAwesome Icons to Your Blog Posts
FontAwesome is a plugin for websites that gives you access to high quality, scalable vector icons that...
Why Blog Traffic Drops on Google Discover’s “Featured Snippets”
A couple of years ago, Google made the decision to personalize search results to the person performing...
Are Site-Wide External Header and Footer Links Bad for SEO?
Every website has two types of content on each page: the unique content and the site-wide content....
Why Your Shopify Product Description Word Count Matters
There's something of an ongoing debate amongst people who run storefronts online. How do you write...
Business Blogging vs LinkedIn Articles: Which is Better?
There are a lot of different ways you can write content for the web. You can run your own blog, of...
What’s Considered a Good CTR in Google Search Console?
Your click-through rate is one of the most important web metrics to monitor and improve. Unless you're...
Reasons to Avoid Writing About Your Products on Your Blog
One of the more common pieces of advice about writing for your blog is to avoid "salesy" content. Don't...
How to Write SEO-Friendly Blogs (Without Overdoing It)
In the world of search engine friendly blog posts, there's a fine line to be drawn. That line is the...
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