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Blog Content Creation and SEO for Luxury Accessory Companies

Luxury accessories are afforded only to a select few, which is how they remain signs of luxury. The trouble is, your brand needs to find and reach customers with your marketing efforts. Content is the best way to do that, but you need an agency that knows the luxury accessories industry inside and out. That’s where Content Powered comes in.

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We know the luxury industry well (and many sub-industries, too)

Operating in the luxury accessories industry isn’t easy, and that’s a fact we know well. It’s one of our specialties, after all. Whether we’re talking about Rolex or diamonds, being a luxury brand requires a deep knowledge of your customers and their needs. Fortunately, we aren’t just experts in luxury accessories; we’re experts in marketing.

So, whether your customers are asking which watch is right for them, what jewelry goes best for a formal gala, or how to properly accessorize an outfit, our specialist writers can help. Just take a look at some of the topics we’ve covered with luxury accessory brands in the past.

There are many valuable topics you could rank for - with the right help

Luxuries can be a tough sell, especially in times of economic hardship. Your luxury accessories brand has made it this far, but if you want to make it further, you need to reach the people who can make luxury purchases any time they want.

That means knowing who has an interest in what you have to offer, and how to reach them.

Fortunately, there are many possible topics you can rank for in the luxury space. Whether it’s a simple explanation of why a luxury is so sought-after, what to look for when appraising a vintage item, or the top reasons why your brand is the one to contact, we know how to provide what your customers need.

Find what your ideal luxury customer is thinking - then give them the solution

At Content Powered, we do more than just write basic content about the top ten luxury watches of the month. We learn who your customers are, and more importantly, we learn what questions they have about your luxury accessories.

Say, for example, you’re trying to sell more high-end leather belts. We don’t just write boring explainers about what belts are or why leather is used; we dig into the specific questions your customers are asking. We explain what makes a high-quality leather different from the average belt, how to identify it, and why it’s important.

The key is to give your luxury accessory customers what they need. The search engines will notice and rank your content highly, and that’s how you grow your brand.

Great luxury content deserves great images, too

Luxury accessories are, by definition, for show. Imagery and graphic design are some of the most important elements of a luxury brand. After all, it’s all in how you present yourself, right? That goes for your blog just as much as your fashion.

When we produce blog posts for you, we make sure the imagery is front and center. You can think of our images as the luxury accessories for the content we create. Whether that means unique photography or stock photos with a full use license, or custom graphic design, whatever you need, we provide.

Or, if you have in-house photographers or photography resources you’d prefer to use instead, we’re more than happy to work with you there as well.

All that matters is that you get the best possible content you can get!

We make our luxury clients lots of money. How? Content and CRO

One of the most easily overlooked aspects of the luxury accessories industry is CRO. Conversion Rate Optimization is the process we use to make sure as many of your visitors as possible are making purchases and investing in luxury for themselves.

CRO is all about knowing what your customers want and making sure they have the option to get it placed in front of them. That means it’s a deep and intensive process involving user research, buyer personas, analytics, and more. Don’t worry, though; we love it.

That’s why we’ve made CRO a core part of our services for luxury accessory brands, so you aren’t just getting visitors - you’re getting customers!

Here are just a few of the service types and content clusters we've created for our luxury clients:

You're in Good Company

We work with companies of all sizes, from small mom-and-pop shops to Fortune 500 companies:

Brian Porter
February 7, 2023 via Clutch

VALIDATED REVIEW
With Content Powered's top-notch content, we're enjoying an increase in our domain rank. A hands-on partner, they provide valuable insights to help improve our marketing processes. Their straightforward approach, transparency, and ability to manage expectations well stands out.
Will Taylor
June 13, 2022 via TopSEOs

VALIDATED REVIEW
They took the time to research and understand our market, to develop original ideas, and to help us shape a clear SEO strategy for our business. I wouldn't change anything about the experience - they were extremely generous and thoughtful throughout. I couldn't have asked for a better partner. I'm very grateful for their time. Learnt a lot working with them so far and I would definitely recommend to anyone particularly in the 1m - 10m revenue range.
Juliana Trichilo Cina
June 8, 2022 via Clutch

VALIDATED REVIEW
Thanks to Content Powered’s work, our website saw an 800%+ traffic increase and an improved bounce rate. They provide easy-to-read analytics and always deliver on time. Their deep expertise yields consistently high-quality content that provides value for both our company and our new readers.
Aaron Winston
May 18, 2022 via Clutch

VALIDATED REVIEW
Content Powered raised awareness about our company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.
Paul Samuel
July 23, 2021 via Clutch

VALIDATED REVIEW
In comparison to some of their competitors that we've tried, our partnership with Content Powered has been nothing but impressive. All communication is held by emails, which has been sufficient for all of our work communication process. We're excited to see Content Powered's long-term results.
Matt Earle
May 18, 2021 via Clutch

VALIDATED REVIEW
The blog posts Content Powered created have raised awareness about my company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.
William Smith III
September 9, 2020 via Clutch

VALIDATED REVIEW
Content Powered ceaselessly create blogs for our company. In a short amount of time, they already managed to produce blogs that trend high in Google and LinkedIn. The whole team is a master of writing topics with substance. Most of all, we like that they always have new ideas to present.
Cara A Friedman
August 7, 2020 via Goodfirms

VALIDATED REVIEW
James is super knowledgeable and very helpful! He helped me get rid of my nasty website virus in ONE day and he kept me updated as he was doing everything!!! I am so happy I connected with James he is a lifesaver and knows his stuff! I definitely recommend him and look forward to working with him for all of my blogging needs!
Elizabeth Scarbrough
January 25, 2020 via TopSEOs

VALIDATED REVIEW
Wish all of our vendors were this good! Professional, communicative, responsive, and effective. I wouldn't change a thing - I'd have them work full time for us if they could. This has been such a refreshing experience. We've dealt with several content & web management firms, and this is hopefully the last! We're really pleased with the results, the quality of work, the ease of communicating, and the professionalism. (And they're really likeable.)
Andrea Russell
February 15, 2020 via GoodFirms

VALIDATED REVIEW
Content Powered is our best kept secret. James is a true professional and certainly knows his stuff with WordPress, SEO, content marketing, and coding. He's helped us take our struggling site and audit our content, create higher quality content that is actually ranking and getting traffic, and improve our business. I couldn't be happier.
Andrew Greenberg
February 21, 2020 via TopSEOs

VALIDATED REVIEW
The quality of their content is phenomenal, as is their knowledge how it should be organized, displayed, etc. I wouldn't change a thing. There are very few vendors that would describe as perfect, but they are definitely one of them. I have used various content writers of the years, but none are even half as skilled as Content Powered. I am shocked at how well they are able to write about my industry. I am thrilled with everything that they touch. I wish I found them sooner, I could have saved myself a lot of headaches and sleepless nights.